Zero to Live is a series of essays aimed at non-technical founders looking to build their first software company.
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What these essays are, and are not.
How do you hire for a skill you don't have?
It's not an asset, so don't treat it like one.
How to decide between building an in-house team vs. contractors & agencies.
When should you build custom software vs. buying off the shelf solutions?
How do you pick what to focus on when you're early on?
How to respond when your developer wants to use a particular code framework
What is technical debt, and why you should tread lightly around rewrites
What does it take to grow your product?
Learn the software development lingo worth knowing